Nestlé wanted to expand one of its product lines, Naturnes, which consists of different fruit and vegetable pouch assortments for children aged six months and older. Since the products are made from fresh, natural, and organic fruits, the client wanted the packaging to clearly show the real fruits used in each mix. The designs highlight the healthy and wholesome ingredients while keeping a consistent, playful, and approachable look that appeals to both parents and children.
